Thursday, May 31, 2001
What's the Buzz?
Lipson again in principals' hands
Lipson, Alport, Glass & Associates, the Cincinnati-based brand identity firm, is back where it began in 1947 — owned by its principals.
After selling the company, which also has offices in Chicago; New York; and Napa, Calif., to HaLo Industries in 1998, LAGA principals have agreed to buy it back for $25 million plus contingency payments. HaLo, a leading promotional products and brand marketing company, has been selling assets to reduce its debt.
Clients of LAGA, which employs 80 in Cincinnati and 200 company-wide, have included Hillshire Farm, StarKist, Pillsbury and Procter & Gamble Co.
A partner in the buy-back deal is the private equity investment firm Thoma Cressey Equity Partners.
Look for a U-turn from its most recent mission of creating promotional products back to a focus on brand identity, said Stevan G. Lipson, a principal and son of a firm founder, the late Sam Lipson.
— John Eckberg
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