Sony Electronics Inc. will provide high-definition projection equipment for use at the Cincinnati Museum Center, where most of the festival films will be screened, Festival organizer Terry Alvarado said.

        Procter & Gamble previously agreed to subsidize a children's program to be organized by the festival and presented at the main library downtown following the main fest.

        Films to be shown in digital format will have to be transferred to high-definition digital tape, Mr. Alvarado said.

        Though the transfers will cost money, the total is less than the price of renting 35mm film projection equipment for the Museum Center, he said.

        In addition, Sony will lend the festival a high-end digital camera to record interviews with filmmakers and celebrities.

        Mr. Alvarado said he expects to announce his line-up of independent and foreign films soon. He also is close to posting a call for entries from local film and video artists for a regional showcase. He is also seeking additional sponsors.

        “I hope to finalize everything by the end of this month,” Mr. Alvarado said. “We're on the edge of getting all the films lined up as well.”

        Information: www.cincinnatifilm.com.

        Local premiere: Writer-director Matthew Freudenberg is inviting the public to the Aug. 4 debut screening of A Generation Lost, the low-budget movie he shot in the Tristate last summer.

        Mr. Freudenberg, a Xavier University graduate, recruited a host of friends, family, former classmates and local businesses to contribute to the film about young adults searching for meaning.

        The 8 p.m. screening will be held in Titus Auditorium at Anderson High School, Mr. Freudenberg's alma mater, 7560 Forest Road. A party will follow at Tony Roma's Restaurant, 4022 Mount Carmel Tobasco Road.

        Admission to the film is free, but donations will be accepted to support future movie projects and to benefit a new scholarship fund for aspiring drama students at Anderson High School.

        Mr. Freudenberg said the film contains language and subject matter equivalent to a PG-13 rating.

        For directions, visit www.freudyfilms.com/invite.htm.

        To reserve a seat, RSVP by Saturday via e-mail to freudy@freudyfilms.com.

        Bookworm Wednesdays: Showcase Cinemas in Springdale is doing its part to encourage youngsters to read during the summer:

        The multiplex is giving free tickets to special screenings of family films to children ages 6 through 12 who bring a book report to the theater on Wednesday mornings.

        Upcoming films are The Iron Giant (Wednesday); The Flintstones in Viva Rock Vegas (Aug. 1); The Road to El Dorado (Aug. 8); and Rugrats in Paris: The Movie (Aug. 15). All screenings are at 10 a.m.

        Contact Margaret A. McGurk by phone: 768-8517; fax: 768-8330; e-mail mmcgurk@enquirer.com.

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