Tuesday, April 02, 2002

Morning memo



Enquirer staff and news services

        Today's Number: 4.8 — Percentage rise in medical care costs in Greater Cincinnati during 2001, according to a recent Bureau of Labor Statistics report.
       — THE CINCINNATI ENQUIRER


               Today's Mover

        • Beverly Nelson has been named executive assistant to the chief executive officer, J. Wickliffe Ach, at Hixson Architecture Engineering Interiors. Ms. Nelson will manage the support staff of the company, in addition to directly reporting to Mr. Ach. She has been with the company 14 years.
       — Shirley Dees


               Today's Career Talk

        Benjamin Franklin was careful in his personal rhetoric, says James Srodes in Franklin: The Essential Founding Father. One of Franklin's communication axioms applies to today's world of business: use words such as “certainly” and “undoubtedly” with caution. Instead, Franklin would persuade people by saying “It appears to me” or “if I am not mistaken.” Verbal hedging can dull the sometimes sharp edge of a conference room discussion.
       — John Eckberg


               Today's Money Tip

        According to CNN/Money.com, bank fees can easily add up to $200 a year, but you can bank for less if you know how. One suggestion: choose a bank with a large ATM network. That way, you won't be tempted to use another bank's ATM and risk being slammed with two transaction fees — one from the other bank and one from yours. Also ask about accounts that won't levy minimum balance fees.
       — Amy Higgins


               Today's Company

        ISAACS' SHAKER HILL

        CRAFTING CAREER: Tom Isaacs' high school industrial arts teacher so inspired him that Mr. Isaacs began crafting furniture in 1963. He also taught industrial arts at Little Miami High School from 1971-1999. The company is housed in an 1863 home in Morrow.

        SOLD ON SHAKER: Mr. Isaacs and his son Tom Jr. incorporate design and construction principles of Shaker woodcraft in their products. Their preferred woods are cherry and curly maple. Top-selling items are Isaacs' sleigh bed and extension table with self-storing leaves.

        CUSTOMERS: Up to half the company's business results from its display at the Cincinnati Home and Garden Show. Isaacs' Shaker Hill also caters to customers all over the country. Repeat customers account for about 30 percent of the firm's business.

        NEW DESIGN: Mr. Isaacs' most challenging order came from an Indiana resident who wanted an oval table with self-storing leaves. He created a full-size pattern that replaced the typical pedestal with spoonfoot legs. The result was such a success that this model has become one of the company's most popular tables.
       — Jenny Callison

       



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Business Digest - National
- Morning memo
Tristate Summary