By Janelle Gelfand
The Cincinnati Enquirer

Paavo Jarvi is "putting the Cincinnati Symphony on the map," announces the February issue of Gramophone magazine. Jarvi is featured on the cover of the North American edition of the UK-based Gramophone, one of the most distinguished classical music magazines in the industry.

Inside, Michael Quinn interviews Jarvi about his appointment as the Cincinnati Symphony Orchestra's 12th music director, his "illustrious heritage" as son of conductor Neeme Jarvi, and his thoughts on programming.

Jarvi tells Gramophone that his goal is to make the CSO, "this best-kept American musical secret, a little less secret. It's not about what you do - it's about how you do it."

Jarvi says he is eager not to be typecast as one who programs only Scandinavian music. Nevertheless, the conductor is an ardent champion of music of Estonia, his homeland.

The article points out that Jarvi's first tour program with the CSO will include the New York premiere of Estonian composer Erkki-Sven Tuur's Exodus in Carnegie Hall on March 31. (The tour also includes Boston's Symphony Hall, Mechanics Hall in Worcester, Mass., and the Kennedy Center in Washington.)

Gramophone editor James Jolly picks Jarvi's Arvo Part album as one of this month's most outstanding discs. The Virgin Classics album, recorded with the Estonian National Symphony Orchestra, includes Estonian Part's Summa, Fratres and Symphony No. 3. It should be in stores Tuesday.

Gramophone is carried at Joseph-Beth Booksellers, Barnes & Noble Booksellers and Borders Books and Music.

E-mail jgelfand@enquirer.com