Thursday, September 18, 2003

What's the buzz?

Radio exec Wood to bankroll mag

Cincinnati radio industry veteran Frank Wood has agreed to sink up to $5 million into the launch of a new music magazine called Tracks.

Wood is president and CEO of Secret Communications, which owned radio stations in nine major markets before selling them in 1997. Now an investor, Wood joins several music publication veterans in bankrolling Tracks, which is based in New York.

The first issue will go on sale Nov. 18 and the magazine will be published quarterly until going to a bi-monthly schedule by the end of 2004. It will target adults over 30 and will feature "a wide variety of musical genres and multiple generations of artists," all part of what the venture calls "music built to last."

"There is a huge group of people who are passionate about music, but who feel vaguely disconnected from it because they got involved with the rest of life: mortgages, kids, careers, reality," Wood said. "Nobody speaks directly to their musical tastes and fantasies anymore, so we perceive the need for a new piper."

James McNair

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