By Lauren Bishop
The Cincinnati Enquirer

The Apprentice may be over, but that hasn't stopped retailers, publishers and budding entrepreneurs from getting fired up about it. Here's just a sampling of how people are cashing in the show's success.

Books: Of course, there's the Donald's new tome, Trump: How to Get Rich (Random House; $21.95). (We're still waiting for How To Get That Hair.) There's also a new e-book from the appropriately named Cindy Cashman titled You're Hired: Unofficial Lessons from The Apprentice ($17; www.CindyCashman.com) .

Apparel: NBC is hawking its own official Apprentice merchandise. Follow the link from www.NBC.com/The_Apprentice to pick up tank tops and T's that say "You're Fired" or "You're Hired" ($22-$24). Also available: a $14 black "You're Fired" mug and a $20 black "You're Fired" cap.

Trump's trying to trademark the expression, but it may be too late. FlipFlopStyle .com sells a fitted women's "You're Fired!"T featuring a cartoon drawing of the Donald for $26.95. www.CafeShops.com sells "You're Fired!"T-shirts, polos, coffee mugs and more ($3.49-$24.99).

And an Atlanta T-shirt maker got Trump's blessing to sell "You're Fired!" women's tank tops in white or gray ($24) and men's T-shirts ($36) through Bloomingdale's (www.Bloomingdales.com) .

Web sites: Get the scoop on NBC's Web site, or juicy gossip about both the first and upcoming seasons on Boston-based blogger Oliver Willis Apprentice Watch site (www.OliverWillis.com/apprentice/) .

Plastic: Pretend you're the Donald with a Visa card emblazoned with Trump's name from Bank One Corp. Using it earns cardholders credits that can be redeemed at some Trump hotels and casinos. More info: www.Bankone.com/trumpvisa.

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E-mail lbishop@enquirer.com